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Running and growing a successful SEO agency.

9 articles

How to Choose an SEO Agency Without Getting Burned
June 8, 2026
Matt Weitzman

How to Choose an SEO Agency Without Getting Burned

Most businesses don't realize they've hired the wrong SEO agency until three months and several thousand dollars are already gone. Here's how to vet agencies properly before you sign anything.

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Your Client Sent You an AI SEO Audit. Here's How to Respond.
June 3, 2026
Matt Weitzman

Your Client Sent You an AI SEO Audit. Here's How to Respond.

Clients are showing up with AI-generated SEO audits from ChatGPT, Claude, and Perplexity and expecting action. Here's how to evaluate what's real, handle the conversation without being condescending, and use the moment to build trust instead of losing it.

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Aergos vs Limy: Which AI Visibility Platform Is Better for Agencies and Small Businesses?
May 31, 2026
Matt Weitzman

Aergos vs Limy: Which AI Visibility Platform Is Better for Agencies and Small Businesses?

An honest Aergos vs Limy comparison. Limy tracks AI visibility and attributes revenue. Aergos tracks more engines and turns gaps into published work. Side-by-side features and pricing for agencies and small businesses.

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Aergos vs Qwairy: Which GEO and AI Visibility Platform Is Better for Agencies and Growing Businesses?
May 30, 2026
Matt Weitzman

Aergos vs Qwairy: Which GEO and AI Visibility Platform Is Better for Agencies and Growing Businesses?

An honest Aergos vs Qwairy comparison. Qwairy monitors your GEO and AI visibility. Aergos tracks it and turns it into published work. Side-by-side features and pricing for agencies and small businesses

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The Agency Owner's Guide to Client Retention in SEO
May 22, 2026
Matt Weitzman

The Agency Owner's Guide to Client Retention in SEO

Keeping SEO clients is harder than landing them. This guide breaks down the reporting habits, communication rhythms, and proactive strategies that turn short-term contracts into long-term partnerships.

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What a Healthy SEO Campaign Actually Looks Like Month to Month
May 13, 2026
Matt Weitzman

What a Healthy SEO Campaign Actually Looks Like Month to Month

Most clients think SEO is a mystery box. You pay, you wait, something happens. But from the inside, a well-run SEO campaign has a clear rhythm — specific tasks, honest reporting, and milestones that actually mean something. Here's what that looks like.

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How to Spot an SEO Scam Before It Costs You
May 4, 2026
Matt Weitzman

How to Spot an SEO Scam Before It Costs You

SEO scams cost businesses thousands every year, often before they realize anything is wrong. Learn the red flags to watch for and what a legitimate SEO engagement actually looks like.

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Why Your SEO Tool Stack Is Killing Your Agency Margins (And How to Fix It)
April 25, 2026
Matt Weitzman

Why Your SEO Tool Stack Is Killing Your Agency Margins (And How to Fix It)

The average agency pays for 4 to 6 SEO tools that don't talk to each other. Here's the real cost in time and money — and what a leaner, more profitable workflow actually looks like.

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Content Velocity: How Agencies Are Publishing 10x More Without Growing Headcount
April 25, 2026
Matt Weitzman

Content Velocity: How Agencies Are Publishing 10x More Without Growing Headcount

Some agencies are now publishing in a week what used to take a month — with the same team size. Content velocity is the SEO edge separating fast-growing agencies from stagnant ones. Here's how the system actually works.

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