Affiliate SEO.
Learn what Affiliate SEO means in modern search and SEO.
The practice of creating content that ranks organically for product and review queries, monetised through affiliate commission links to advertisers.
Affiliate SEO involves creating content—product reviews, best-of lists, comparison guides, buying guides—that ranks in organic search and earns commission revenue when readers click affiliate links and make purchases on third-party merchant sites. Amazon Associates, ShareASale, Rakuten, and direct brand affiliate programmes are common affiliate networks.
Google's Affiliate Policy
Google's spam policies flag 'thin affiliate' content—pages that add little value beyond aggregating merchant product information available on the seller's site. Google expects affiliate content to demonstrate genuine expertise, independent testing, and original opinion. Sites that rank primarily on affiliate keyword content with low E-E-A-T signals are vulnerable to Helpful Content updates.
Affiliate Link Disclosure and Nofollow
FTC guidelines (US) require clear disclosure of affiliate relationships ('This post contains affiliate links'). From an SEO perspective, affiliate links must be tagged with `rel='nofollow'` or `rel='sponsored'` to comply with Google's link scheme guidelines—passing PageRank through commercial affiliate links is a link scheme violation that can result in penalties.
Articles about Affiliate SEO
Read more on the Aergos blog.
Understanding Zero-Click Searches and What They Mean for Your Traffic
More searches than ever end without a single click to any website. Zero-click searches are reshaping what it means to rank — and if your strategy still centers on organic clicks alone, you're already playing catch-up. Here's what's actually happening and what to do about it.
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What Is E-E-A-T and How Do You Build It for Your Website?
E-E-A-T is Google's framework for judging whether your site deserves to rank. Here's what each signal actually means, how Google's quality raters use it, and the practical steps you can take to build credibility that holds up through algorithm updates.
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Google Says Reddit Gets No Special Treatment in Search Rankings
Google's communications rep Jennifer Kutz confirmed to The Verge that Reddit receives no special preference in Google Search or its AI search features. The statement comes as Reddit's traffic from Google has been declining, with SEO analysts pointing to the May core update and June spam update as likely culprits.
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The July 2025 Definitive Guide to Building Backlinks
This is your definitive backlink building guide for July 2025 — a comprehensive, bookmark-worthy resource covering every major link acquisition tactic, a prioritization framework, and the hard lessons most guides skip. Whether you're an agency owner, in-house marketer, or founder doing your own SEO, this is the one guide you'll keep coming back to.
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