Win players from organic — search and AI.
iGaming is fiercely competitive and heavily ad-restricted, so organic search and AI answers decide who acquires players affordably. Aergos tracks where iGaming clients rank on Google and where they get cited across AI answers for category, comparison, and review queries, then builds the content that wins the click.
7-day trial. First insights in minutes.

AI Visibility
mattsplumbing.com · 60 queries · 2h ago
What your clients' customers are asking AI
of clicks now absorbed by AI Overviews across a real agency book — answers, not links
of #1 results are human-written; pure-AI pages win the top spot only 9% of the time (Semrush)
built by SEO operators across agencies, public-market sites, and local businesses
The blind spot
Ad-restricted and ruthless — organic decides player CAC
iGaming faces tight advertising restrictions and brutal competition, so organic search and AI answers drive much of affordable player acquisition. AI now names a shortlist for category, comparison, and review queries before a player ever signs up.
When ads are restricted, organic and AI visibility decide player CAC.
Category, comparison, and review visibility
Aergos shows where competitors and affiliates are cited for your category, comparison, and review queries across Google, AI Overviews, ChatGPT, Gemini, Claude, and Perplexity, identifies the content and entity gaps, and helps you ship the content that earns the click — affordably.
Every iGaming segment
One platform across every segment you serve
What we optimize
Visibility in search and AI answers comes down to four things working together — Aergos tracks and improves all of them:
Entities & topical authority
Clear entity signals and topical depth so engines understand exactly what you do, where, and for whom — the foundation for being retrieved and cited.
Content & direct answers
Pages that answer the precise questions buyers ask, structured so an AI engine can lift and cite the passage — not just rank a generic page.
Technical & structured data
Crawlability, site health, and schema so engines can read, trust, and represent the page correctly across search and AI surfaces.
Authority & trust (E-E-A-T)
Reviews, expertise signals, and brand presence that move an engine from "knows you exist" to "recommends you in the answer."
One workflow, from visibility to published work
The visibility, the competitor gap behind it, the content and technical work to close it — and the white-label layer to deliver it under your brand.
Category & review AI visibility
Competitor & affiliate insight
Content that ranks
Rankings + AI in one view
White-label client portals
Unified reporting
See it on your own clients
See how buyers find operators across search and AI
Run a scan and Aergos shows the real picture for operators — rankings, AI citations, and the competitors winning the queries your clients should own.
See your competitors
The operators winning your category, comparison, and "best" queries — and where they're exposed.
See how customers search
The exact category and comparison questions buyers ask Google and AI for operators.
See who AI cites
Which operators ChatGPT, Gemini, Perplexity, and AI Overviews name — and who's cited when your client isn't.
From insight to published work
See the gap
Rankings and AI citations show exactly where each client stands — and who is winning the queries they should own.
Turn gaps into a plan
Aergos turns the gap analysis into prioritized content briefs and technical fixes, ranked by impact and effort.
Ship the work
Draft content with AI assistance and real-time scoring, route it through approvals, and publish to the client's CMS.
Prove the lift
Track rankings, AI citations, traffic, and conversions over time — in a white-label report the client trusts.
Built for the agency motion
Run every client from one workspace
Add SEO and AI visibility for this vertical to your retainers without adding headcount. Switch between clients, manage approvals, and deliver white-label reporting under your brand.

Clients
6 accounts · 3 seats in use
Pricing that scales with your book of clients
Run multiple clients on Pro, or add white-label portals and client management on Agency. Pricing scales with what you operate, not a per-seat tax.
Business
- 1 website
- 20 pages/month content creation
- 1 user (+$25/seat)
- Full platform access
- AI Content Studio
- Technical SEO crawler
- Unified analytics (GSC + GA4)
- AI Visibility tracking
- WordPress, Wix, or Shopify integration
- Email support
Pro
- 3 websites included
- —+$99/mo per additional website
- 60 pages/mo
- 2 users (+$25/seat)
- Everything in Business, plus:
- Pro dashboard
- Site switching
- Approval workflows
- Team collaboration & roles
- Priority email support
Agency
- 3 client sites included
- —+$119/mo per additional client
- 75 pages/mo
- 3 users (+$25/seat)
- Everything in Pro, plus:
- Client portals, view & approve
- Client user invitations
- White-label portal — +$99/mo add-on (your logo & colors)
- Aergos MCP server (drive the platform from Claude)
Enterprise
- Everything in Agency, plus:
- Volume discounts
- SSO/SAML integration
- API access
- Aergos MCP server (drive the platform from Claude)
- Webhooks
- Dedicated account manager
- Priority support
- Custom integrations
- Quarterly business reviews
With ads restricted, organic gaps are expensive player losses
Every category and review query answered without your client sends a player to a competitor or affiliate — and paid channels can't easily buy them back. Organic and AI visibility earned early is the edge.
Frequently asked questions
Related industries
The platform
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Win search and AI answers in your clients' industries
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